You probably already imagine that Sustainable Fashion aims to reduce pollution and the abuse of resources on the planet by conventional or fast fashion. But what exactly are we trying to avoid? Here we explain in detail the biggest shames of the fashion industry.
Perhaps no one has told you before, but thank you for betting on Sustainable Fashion and trying to make the planet a cleaner place.
Bet on local and certified brandsAs you know, many of the big brands have moved their factories to other countries. Not only for reasons of costs in production (working conditions far from decent). If not, the laws that control environmental impact in these countries are practically null. This allows textile factories to dump production wastewater directly into the river without any prior treatment.
Go organic and recycled fabricsEvery time a garment is manufactured, there is a considerable waste of water. Traditional cottons use large amounts of water. Taking into account that most of the crops are located in countries such as India or Bangladesh, there is an overexploitation of the area, deserting areas and expropriating the inhabitants of a resource as precious and necessary as water.
Choose quality vs quantityThe fast fashion craze has integrated the concept of throwaway into clothing. Turning the world into a huge landfill where around 8 tons of clothes are thrown away per second.